Michael Farrer, Senior Research Executive

Michael is a Sports & Exercise Science graduate, gaining a 2.1 honours degree from the University of Birmingham in 2007. Having become interested in a career in research whilst studying for his degree, Michael joined the OMB full service team shortly after completing his studies.

He quickly became a valued member of the team, and is a strong ‘all round’ researcher with significant experience of questionnaire design, analysis, reporting and project management. He is now lead researcher on the on-going UKTI PIMS Follow-Up research, and was also the project manager for the Broker Network Brand Tracking research. Michael has excelled across the board, but is particularly adept at dealing with large and complex research studies.

Michael is a keen sportsman, currently playing hockey for Canterbury in the National League. He is an Affiliate member of the Market Research Society.